Category Archives: Balmain Army

Hot new Balmain campaign ‘Balmain Army’.

The new Balmain campaign explodes on to the internet.  Titled the ‘Balmain Army,’ designer Oliver Rousteing chose five of the hottest top models.  Joan Smalls, Rosie Huntington-Whiteley, Isabelli Fortana, Adriana Lima and Crista Cober are all featured.  The campaign was shot by photographer Mario Sorrenti, who made the models look fierce while playing video games and eating burgers!  Oliver Rousteing said in a press release, ” the incredible power that all those strong women bring in front of the camera, put in real life situations, helped me explore and create a new reality that represents the pop aspect of my generation. The Balmain reality, my reality. This is the new Balmain army and the game is on!”

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